NAICS Code 541870 — Advertising Material Distribution Services

National Industry in the official 2022 North American Industry Classification System (U.S. Census Bureau). It is the only national industry under 54187 (Advertising Material Distribution Services).

Code541870
TitleAdvertising Material Distribution Services
LevelNational Industry (6-digit)
EditionNAICS 2022 edition
SBA size standard$28.5 million in average annual receipts

Official definition (2022 NAICS)

This industry comprises establishments primarily engaged in the direct distribution or delivery of advertisements (e.g., circulars, coupons, handbills) or samples. Establishments in this industry use methods, such as delivering advertisements or samples door-to-door, placing flyers or coupons on car windshields in parking lots, or handing out samples in retail stores.

Is a business under 541870 "small"?

Under the SBA size standards (13 CFR 121.201, effective March 17, 2023), a business classified in NAICS 541870 qualifies as a small business if it does not exceed $28.5 million in average annual receipts. Small-business status determines eligibility for federal set-aside contracts, SAM.gov certifications and SBA loan programs — receipts are averaged over the latest 5 fiscal years.

Where 541870 sits in the hierarchy

LevelCodeTitle
Sector54Professional, Scientific, and Technical Services
Subsector541Professional, Scientific, and Technical Services
Industry Group5418Advertising, Public Relations, and Related Services
NAICS Industry54187Advertising Material Distribution Services
National Industry541870Advertising Material Distribution Services

Related SIC codes

Via the official U.S. Census concordance (1987 SIC ↔ NAICS), shown only where the industry definition is unchanged in NAICS 2022.

SIC codeTitle
7319Advertising, Not Elsewhere Classified
7389Business Services, Not Elsewhere Classified

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Data: official 2022 NAICS structure, descriptions and Census concordances, U.S. Census Bureau — U.S. government works in the public domain (17 U.S.C. §105). Suggested reference, not an official determination.