NAICS Code 54181 — Advertising Agencies

NAICS Industry in the official 2022 North American Industry Classification System (U.S. Census Bureau). It contains 1 direct sub-code.

Code	54181
Title	Advertising Agencies
Level	NAICS Industry (5-digit)
Edition	NAICS 2022 edition

Official definition (2022 NAICS)

This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in print and digital periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising content, media planning, and buying (i.e., placing advertising).

This national industry shares the official Census description of 541810.

Where 54181 sits in the hierarchy

Level	Code	Title
Sector	54	Professional, Scientific, and Technical Services
Subsector	541	Professional, Scientific, and Technical Services
Industry Group	5418	Advertising, Public Relations, and Related Services
NAICS Industry	54181	Advertising Agencies

Codes under 54181

Code	Title
541810	Advertising Agencies

Related NAICS Industry codes

• 54182 — Public Relations Agencies
• 54183 — Media Buying Agencies
• 54184 — Media Representatives
• 54185 — Indoor and Outdoor Display Advertising
• 54186 — Direct Mail Advertising
• 54187 — Advertising Material Distribution Services
• 54189 — Other Services Related to Advertising

Data: official 2022 NAICS structure, descriptions and Census concordances, U.S. Census Bureau — U.S. government works in the public domain (17 U.S.C. §105). Suggested reference, not an official determination.